Not Too Much and Not Too Little: Information Processing for a Good Purchase Decision

When deciding on an online purchase, consumers often face a plethora of information. Yet, individuals consumers differ greatly in the amount of information they are willing and able to acquire and process before making purchasing decisions. Extensively processing all available information does not n...

Descripción completa

Detalles Bibliográficos
Autores principales: Vogrincic-Haselbacher, Claudia, Krueger, Joachim I., Lurger, Brigitta, Dinslaken, Isabelle, Anslinger, Julian, Caks, Florian, Florack, Arnd, Brohmer, Hilmar, Athenstaedt, Ursula
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8115021/
https://www.ncbi.nlm.nih.gov/pubmed/33995196
http://dx.doi.org/10.3389/fpsyg.2021.642641

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8115021/
https://www.ncbi.nlm.nih.gov/pubmed/33995196
http://dx.doi.org/10.3389/fpsyg.2021.642641

Ejemplares similares