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Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China

COVID-19 first appeared in Wuhan city of Hubei Province in China in December 2019. It has a substantial impact on human life all around the world, especially for citizens. The threat of COVID-19 has resulted in people shopping online to get fresh food and reduce outdoor trips. Collecting data from a...

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Autores principales: Chen, Jing, Zhang, Yong, Zhu, Shiyao, Liu, Lei
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8122813/
https://www.ncbi.nlm.nih.gov/pubmed/33922354
http://dx.doi.org/10.3390/ijerph18094469
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author Chen, Jing
Zhang, Yong
Zhu, Shiyao
Liu, Lei
author_facet Chen, Jing
Zhang, Yong
Zhu, Shiyao
Liu, Lei
author_sort Chen, Jing
collection PubMed
description COVID-19 first appeared in Wuhan city of Hubei Province in China in December 2019. It has a substantial impact on human life all around the world, especially for citizens. The threat of COVID-19 has resulted in people shopping online to get fresh food and reduce outdoor trips. Collecting data from adult internet users in Wuhan, China in 2020, this study aims to explore the influence of COVID-19 on fresh food shopping behavior. In addition, a comparison and ordered logit model are constructed to demonstrate the changes and effects of COVID-19. The results suggest that more citizens in Wuhan city will buy fresh food online and the cost and frequency are also increased. The experience of online shopping for fresh food during the lock-down days has promoted more online shopping. The factors, such as frequency of online shopping before the COVID-19 outbreak, frequency of online shopping during the COVID-19 pandemic, and age, have a negative effect on the proportion of online shopping after the lock-down days, while the proportion of online shopping before the COVID-19 outbreak, the proportion of online shopping during the COVID-19 pandemic, and travel time of in-store shopping before the COVID-19 outbreak have a positive effect. The results provide insights for managers, city planners, and policymakers.
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spelling pubmed-81228132021-05-16 Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China Chen, Jing Zhang, Yong Zhu, Shiyao Liu, Lei Int J Environ Res Public Health Article COVID-19 first appeared in Wuhan city of Hubei Province in China in December 2019. It has a substantial impact on human life all around the world, especially for citizens. The threat of COVID-19 has resulted in people shopping online to get fresh food and reduce outdoor trips. Collecting data from adult internet users in Wuhan, China in 2020, this study aims to explore the influence of COVID-19 on fresh food shopping behavior. In addition, a comparison and ordered logit model are constructed to demonstrate the changes and effects of COVID-19. The results suggest that more citizens in Wuhan city will buy fresh food online and the cost and frequency are also increased. The experience of online shopping for fresh food during the lock-down days has promoted more online shopping. The factors, such as frequency of online shopping before the COVID-19 outbreak, frequency of online shopping during the COVID-19 pandemic, and age, have a negative effect on the proportion of online shopping after the lock-down days, while the proportion of online shopping before the COVID-19 outbreak, the proportion of online shopping during the COVID-19 pandemic, and travel time of in-store shopping before the COVID-19 outbreak have a positive effect. The results provide insights for managers, city planners, and policymakers. MDPI 2021-04-22 /pmc/articles/PMC8122813/ /pubmed/33922354 http://dx.doi.org/10.3390/ijerph18094469 Text en © 2021 by the authors. https://creativecommons.org/licenses/by/4.0/Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/).
spellingShingle Article
Chen, Jing
Zhang, Yong
Zhu, Shiyao
Liu, Lei
Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China
title Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China
title_full Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China
title_fullStr Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China
title_full_unstemmed Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China
title_short Does COVID-19 Affect the Behavior of Buying Fresh Food? Evidence from Wuhan, China
title_sort does covid-19 affect the behavior of buying fresh food? evidence from wuhan, china
topic Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8122813/
https://www.ncbi.nlm.nih.gov/pubmed/33922354
http://dx.doi.org/10.3390/ijerph18094469
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