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Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness
Trustworthiness is a core concept that drives individuals’ interaction with others, as well with objects and digital interfaces. The perceived trustworthiness of strangers from the evaluation of their faces has been widely studies in social psychology; however, little is known about the possibility...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8235198/ https://www.ncbi.nlm.nih.gov/pubmed/34205570 http://dx.doi.org/10.3390/bs11060091 |
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author | Gabrieli, Giulio Ng, Sarah Esposito, Gianluca |
author_facet | Gabrieli, Giulio Ng, Sarah Esposito, Gianluca |
author_sort | Gabrieli, Giulio |
collection | PubMed |
description | Trustworthiness is a core concept that drives individuals’ interaction with others, as well with objects and digital interfaces. The perceived trustworthiness of strangers from the evaluation of their faces has been widely studies in social psychology; however, little is known about the possibility of transferring trustworthiness from human faces to other individuals, objects or interfaces. In this study, we explore how the perceived trustworthiness of automated teller machines (ATMs) is influenced by the presence of faces on the machines, and how the trustworthiness of the faces themselves is transferred to the machine. In our study, participants (N = 57) rated the trustworthiness of ATMs on which faces of different age, gender, and ethnicity are placed. Subsequently, the trustworthiness of the ATMs is compared to the trustworthiness ratings of faces presented on their own. Results of our works support the idea that faces’ trustworthiness can be transferred to objects on which faces are presented. Moreover, the trustworthiness of ATMs seems to be influenced by the age of presented faces, with ATMs on which children faces are presented are trusted more than the same machines when adults’ or elders’ faces are presented, but not by the ethnicity (Asian or Caucasian) or gender (male or female) of presented faces. |
format | Online Article Text |
id | pubmed-8235198 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2021 |
publisher | MDPI |
record_format | MEDLINE/PubMed |
spelling | pubmed-82351982021-06-27 Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness Gabrieli, Giulio Ng, Sarah Esposito, Gianluca Behav Sci (Basel) Article Trustworthiness is a core concept that drives individuals’ interaction with others, as well with objects and digital interfaces. The perceived trustworthiness of strangers from the evaluation of their faces has been widely studies in social psychology; however, little is known about the possibility of transferring trustworthiness from human faces to other individuals, objects or interfaces. In this study, we explore how the perceived trustworthiness of automated teller machines (ATMs) is influenced by the presence of faces on the machines, and how the trustworthiness of the faces themselves is transferred to the machine. In our study, participants (N = 57) rated the trustworthiness of ATMs on which faces of different age, gender, and ethnicity are placed. Subsequently, the trustworthiness of the ATMs is compared to the trustworthiness ratings of faces presented on their own. Results of our works support the idea that faces’ trustworthiness can be transferred to objects on which faces are presented. Moreover, the trustworthiness of ATMs seems to be influenced by the age of presented faces, with ATMs on which children faces are presented are trusted more than the same machines when adults’ or elders’ faces are presented, but not by the ethnicity (Asian or Caucasian) or gender (male or female) of presented faces. MDPI 2021-06-21 /pmc/articles/PMC8235198/ /pubmed/34205570 http://dx.doi.org/10.3390/bs11060091 Text en © 2021 by the authors. https://creativecommons.org/licenses/by/4.0/Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). |
spellingShingle | Article Gabrieli, Giulio Ng, Sarah Esposito, Gianluca Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness |
title | Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness |
title_full | Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness |
title_fullStr | Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness |
title_full_unstemmed | Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness |
title_short | Hacking Trust: The Presence of Faces on Automated Teller Machines (ATMs) Affects Trustworthiness |
title_sort | hacking trust: the presence of faces on automated teller machines (atms) affects trustworthiness |
topic | Article |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8235198/ https://www.ncbi.nlm.nih.gov/pubmed/34205570 http://dx.doi.org/10.3390/bs11060091 |
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