How Miners and Other Professional Groups Perceive the Benefits and Risks of Hard Coal Mining: A Study on the Role of the Affect Heuristic

The problems that are inherent in the green shift of the energy sectors are particularly visible in countries where the hard coal mining industry plays an important role in the economy and society. For any transition to be successful, public support is crucial. This empirical study shows that – as a consequence of the affect heuristic – those who perceive hard coal mining as beneficial tend to minimize both its detrimental environmental impacts and its personal safety hazards. Ignoring the affect heuristic may have retarded transformations and led to a failure of many information campaigns.