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Facebook Users’ Interactions, Organic Reach, and Engagement in a Smoking Cessation Intervention: Content Analysis

BACKGROUND: Facebook can be a suitable platform for public health interventions. Facebook users can express their reaction to the given social media content in many ways using interaction buttons. The analysis of these interactions can be advantageous in increasing reach and engagement of public hea...

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Detalles Bibliográficos
Autores principales:	Pócs, Dávid, Adamovits, Otília, Watti, Jezdancher, Kovács, Róbert, Kelemen, Oguz
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	JMIR Publications 2021
Materias:	Original Paper
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8277334/ https://www.ncbi.nlm.nih.gov/pubmed/34152280 http://dx.doi.org/10.2196/27853

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