Effectiveness of ‘Mois sans tabac 2016’: A French social marketing campaign against smoking

INTRODUCTION: In October 2016, the first edition of Mois sans tabac (Tobacco-Free Month) was launched, a campaign which had invited French smokers to challenge themselves to quit smoking for the whole month of November. We aimed to study the effectiveness of this social marketing intervention on qui...

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Detalles Bibliográficos
Autores principales: Guignard, Romain, Andler, Raphaël, Richard, Jean-Baptiste, Pasquereau, Anne, Quatremère, Guillemette, Arwidson, Pierre, Gallopel-Morvan, Karine, Nguyen-Thanh, Viêt
Formato: Online Artículo Texto
Lenguaje:English
Publicado: European Publishing on behalf of the International Society for the Prevention of Tobacco Induced Diseases (ISPTID) 2021
Materias:
Research Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8288465/
https://www.ncbi.nlm.nih.gov/pubmed/34305506
http://dx.doi.org/10.18332/tid/139028

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