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An economic model of multi-level marketing
This paper offers an economic model of the operation of multi-level marketing (MLM) firms in competitive and non-competitive markets. The model takes a recursive approach to analyse decision making at the distributor level in order to understand basic issues in the MLM market and firm structure. Spe...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Public Library of Science
2021
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8291665/ https://www.ncbi.nlm.nih.gov/pubmed/34283856 http://dx.doi.org/10.1371/journal.pone.0253700 |