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Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing

This study examines the behavioural intentions of international tourists travelling to Beijing when faced with smog pollution. An extended MGB (model of goal-directed behaviour) was employed as the theoretical framework by integrating mass-media effect and perception of smog. The role of mass-media...

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Detalles Bibliográficos
Autores principales: Ruan, Wenjia-Jasmine, Lee, Junjae, Song, Hakjun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8306336/
https://www.ncbi.nlm.nih.gov/pubmed/34299713
http://dx.doi.org/10.3390/ijerph18147262
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author Ruan, Wenjia-Jasmine
Lee, Junjae
Song, Hakjun
author_facet Ruan, Wenjia-Jasmine
Lee, Junjae
Song, Hakjun
author_sort Ruan, Wenjia-Jasmine
collection PubMed
description This study examines the behavioural intentions of international tourists travelling to Beijing when faced with smog pollution. An extended MGB (model of goal-directed behaviour) was employed as the theoretical framework by integrating mass-media effect and perception of smog. The role of mass-media effect and perception of smog were considered as new variables in the international tourist’s decision-making process for travel to Beijing. Structural equation modelling (SEM) was employed to identify the structural relationships among research variables. Our research results showed a strong correlation between positive anticipated emotion and desire. The mass-media effect is a significant (direct) predictor of both the perception of smog and behavioural intention. The Chinese government could attach great importance to the mass-media effect to reduce the negative impact caused by smog pollution on inbound tourism.
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spelling pubmed-83063362021-07-25 Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing Ruan, Wenjia-Jasmine Lee, Junjae Song, Hakjun Int J Environ Res Public Health Article This study examines the behavioural intentions of international tourists travelling to Beijing when faced with smog pollution. An extended MGB (model of goal-directed behaviour) was employed as the theoretical framework by integrating mass-media effect and perception of smog. The role of mass-media effect and perception of smog were considered as new variables in the international tourist’s decision-making process for travel to Beijing. Structural equation modelling (SEM) was employed to identify the structural relationships among research variables. Our research results showed a strong correlation between positive anticipated emotion and desire. The mass-media effect is a significant (direct) predictor of both the perception of smog and behavioural intention. The Chinese government could attach great importance to the mass-media effect to reduce the negative impact caused by smog pollution on inbound tourism. MDPI 2021-07-07 /pmc/articles/PMC8306336/ /pubmed/34299713 http://dx.doi.org/10.3390/ijerph18147262 Text en © 2021 by the authors. https://creativecommons.org/licenses/by/4.0/Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/).
spellingShingle Article
Ruan, Wenjia-Jasmine
Lee, Junjae
Song, Hakjun
Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing
title Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing
title_full Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing
title_fullStr Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing
title_full_unstemmed Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing
title_short Understanding Tourist Behavioural Intention When Faced with Smog Pollution: Focus on International Tourists to Beijing
title_sort understanding tourist behavioural intention when faced with smog pollution: focus on international tourists to beijing
topic Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8306336/
https://www.ncbi.nlm.nih.gov/pubmed/34299713
http://dx.doi.org/10.3390/ijerph18147262
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