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Structure of Relationships Between the University Organizational Image and Student Loyalty
The aim of this research is to contrast an explanatory model of how the perceived organizational image of a university center (faculty) influences its students' loyalty. The data is obtained from a structured survey of students in Spain, obtaining a sample of 224 valid questionnaires. The metho...
Autores principales: | Álvarez-García, José, del Río-Rama, María de la Cruz, Oliveira, Cristiana, Durán-Sánchez, Amador |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8358683/ https://www.ncbi.nlm.nih.gov/pubmed/34393961 http://dx.doi.org/10.3389/fpsyg.2021.727961 |
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