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Structure of Relationships Between the University Organizational Image and Student Loyalty

The aim of this research is to contrast an explanatory model of how the perceived organizational image of a university center (faculty) influences its students' loyalty. The data is obtained from a structured survey of students in Spain, obtaining a sample of 224 valid questionnaires. The metho...

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Detalles Bibliográficos
Autores principales: Álvarez-García, José, del Río-Rama, María de la Cruz, Oliveira, Cristiana, Durán-Sánchez, Amador
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8358683/
https://www.ncbi.nlm.nih.gov/pubmed/34393961
http://dx.doi.org/10.3389/fpsyg.2021.727961

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