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Implementing a multi-criteria decision-making approach to a new party's election campaign – A case study

During pre-election campaigns, parties make great efforts to persuade constituents to vote for them. Usually, new parties have smaller budgets and fewer resources than veteran parties. In particular, the more heterogeneous the party's electorate, the more critical the issue of resource allocati...

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Detalles Bibliográficos
Autor principal: Talmor, Irit
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8374358/
https://www.ncbi.nlm.nih.gov/pubmed/34430236
http://dx.doi.org/10.1016/j.mex.2021.101328