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The Role of Corporate Social Responsibility and Corporate Image in Times of Crisis: The Mediating Role of Customer Trust

The purpose of this research is to empirically examine relationships between a multi-dimensional set of corporate social responsibility (CSR) initiatives, numerous dimensions of customer trust, and corporate image in an emerging economy. It also analyzes the mediating effect of customer trust on the...

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Detalles Bibliográficos
Autores principales: Chen, Chih-Cheng, Khan, Asif, Hongsuchon, Tanaporn, Ruangkanjanases, Athapol, Chen, Yen-Tzu, Sivarak, Ornlatcha, Chen, Shih-Chih
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8394849/
https://www.ncbi.nlm.nih.gov/pubmed/34444023
http://dx.doi.org/10.3390/ijerph18168275