Measuring customer satisfaction on the cleanliness of food premises using fuzzy conjoint analysis: A pilot test

Determining the level of customer satisfaction in cleanliness regarding a product or service is a significant aspect of businesses. However, the availability of feedback tools for consumers to evaluate the cleanliness of a restaurant is a crucial issue as several aspects of cleanliness need to be ev...

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Detalles Bibliográficos
Autores principales: Lim, Sook Yee, Harun, Ummilia Balqis, Gobil, Abdul Rahman, Mustafa, Noor Afiqah, Zahid, Nur Azwanis, Amin-Nordin, Syafinaz, Ariffin, Umi Kalsom Md., Jamaluddin, Tengku Zetty Maztura Tengku, Mohamed, Nurul Azmawati, Zulkefli, Nor Afiah Mohd, Shohaimi, Shamarina
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2021
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8409644/
https://www.ncbi.nlm.nih.gov/pubmed/34469489
http://dx.doi.org/10.1371/journal.pone.0256896

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