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Creating and Delivering Service Value in Medical Imaging Departments, the Marketing Imperative
In an era of increased pressure on reducing expenditure in health care and a rising demand for high-quality, safe, accessible, and payable medicine, one must use more valued models. Marketing is a broad approach to build exchange relationships, including all aspects of the organization’s interfaces....
Autor principal: | Claikens, Bart |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Ubiquity Press
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8462469/ https://www.ncbi.nlm.nih.gov/pubmed/34622138 http://dx.doi.org/10.5334/jbsr.2552 |
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