Food on the Move: The Impact of Implied Motion in Pictures on Food Perceptions through Anticipated Pleasure of Consumption

To tackle obesity, upgrading the image of healthy food is increasingly relevant. Rather than focusing on long-term benefits, an effective way to promote healthy food consumption through visual advertising is to increase its pleasure perception. We investigate whether implied motion, a popular trend...

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Detalles Bibliográficos
Autores principales: Mulier, Lana, Meersseman, Eva, Vermeir, Iris, Slabbinck, Hendrik
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2021
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8469261/
https://www.ncbi.nlm.nih.gov/pubmed/34574303
http://dx.doi.org/10.3390/foods10092194

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8469261/
https://www.ncbi.nlm.nih.gov/pubmed/34574303
http://dx.doi.org/10.3390/foods10092194

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