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Nutrition Meets Social Marketing: Targeting Health Promotion Campaigns to Young Adults Using the Living and Eating for Health Segments
Young adults are a key target age group for lifestyle behaviour change as adoption of healthier behaviours has the potential to impact long term health. This paper arises from a multi-disciplinary research project, Communicating Health, which aims to bridge the gap between nutritionists, media, and...
Autores principales: | Dix, Clare F., Brennan, Linda, Reid, Mike, McCaffrey, Tracy A., Molenaar, Annika, Barklamb, Amy, Chin, Shinyi, Truby, Helen |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8470224/ https://www.ncbi.nlm.nih.gov/pubmed/34579028 http://dx.doi.org/10.3390/nu13093151 |
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