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Social Distancing, Health Concerns, and Digitally Empowered Consumption Behavior Under COVID-19: A Study on Livestream Shopping Technology

During the COVID-19 pandemic, livestream shopping has provided consumers with a way to maintain social distancing while offering an alternative to offline shopping. This study aims to understand the impact of COVID-19 and other public health crises on the behavioral intentions of consumers using liv...

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Detalles Bibliográficos
Autores principales: Pang, Qiwei, Meng, Haiyang, Fang, Mingjie, Xing, Jingjing, Yao, Jinge
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8481574/
https://www.ncbi.nlm.nih.gov/pubmed/34604167
http://dx.doi.org/10.3389/fpubh.2021.748048