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Engaging social media users with attitudinal messages during health crisis communication
To cope with the COVID-19 pandemic, various policy measures accompanied by health crisis communication were adopted in China to engage publics. In this study, we investigated how People’s Daily communicated COVID-19 messages on Weibo. Drawing on the Appraisal Framework, we developed a three-stage mi...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier B.V.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8548932/ https://www.ncbi.nlm.nih.gov/pubmed/34720188 http://dx.doi.org/10.1016/j.lingua.2021.103199 |