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The influence of communication in destination imagery during COVID-19()

A little over a year after the pandemic and ensuing state-of-emergency were officially declared, it seems timid signs of budding recovery are finally appearing. This paper presents empirical evidence related with a destination recovery during the COVID-19 pandemic. Data were collected during the ear...

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Detalles Bibliográficos
Autores principales: Cambra-Fierro, Jesús, Fuentes-Blasco, María, Gao, Lily Xuehui, Melero-Polo, Iguácel, Trifu, Andreea
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier Ltd. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8557992/
http://dx.doi.org/10.1016/j.jretconser.2021.102817

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