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Adoption of delivery services in light of the COVID pandemic: Who and how long?

A significant growth in demand for online shopping in light of the Coronavirus Disease (COVID) crisis has received attention from transportation practitioners, policy-makers, and researchers. However, an important question arises in this increase in online shopping and resulting deliveries: How long...

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Autores principales: Wang, Xiaokun (Cara), Kim, Woojung, Holguín-Veras, José, Schmid, Joshua
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier Ltd. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8561076/
https://www.ncbi.nlm.nih.gov/pubmed/34744329
http://dx.doi.org/10.1016/j.tra.2021.10.012
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author Wang, Xiaokun (Cara)
Kim, Woojung
Holguín-Veras, José
Schmid, Joshua
author_facet Wang, Xiaokun (Cara)
Kim, Woojung
Holguín-Veras, José
Schmid, Joshua
author_sort Wang, Xiaokun (Cara)
collection PubMed
description A significant growth in demand for online shopping in light of the Coronavirus Disease (COVID) crisis has received attention from transportation practitioners, policy-makers, and researchers. However, an important question arises in this increase in online shopping and resulting deliveries: How long will this last? Very little is known whether this popularity would last a long time. To address this question, the authors conducted a survey of 915 individuals residing in the U.S. and classified them into the four distinctive consumer types (i.e., the prior adopter, temporary adopter and permanent new adopter, and non-adopter) depending on their usage of delivery services before, during, and after (expected) the COVID crisis. This research aims to gain behavioral insight by exploring the differences between the four consumer types and investigating factors affecting the initial adoption and continuance intention of using delivery services. The descriptive analysis revealed that there are clear differences not only between the four types of consumers but also between the four product types (i.e., grocery, food, home goods, and other packages) considered in the survey. The models found that factors affecting the initial adoption and continuance intention are different from the previous studies conducted before the COVID pandemic. Implications for planning and policymaking are also discussed.
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spelling pubmed-85610762021-11-02 Adoption of delivery services in light of the COVID pandemic: Who and how long? Wang, Xiaokun (Cara) Kim, Woojung Holguín-Veras, José Schmid, Joshua Transp Res Part A Policy Pract Article A significant growth in demand for online shopping in light of the Coronavirus Disease (COVID) crisis has received attention from transportation practitioners, policy-makers, and researchers. However, an important question arises in this increase in online shopping and resulting deliveries: How long will this last? Very little is known whether this popularity would last a long time. To address this question, the authors conducted a survey of 915 individuals residing in the U.S. and classified them into the four distinctive consumer types (i.e., the prior adopter, temporary adopter and permanent new adopter, and non-adopter) depending on their usage of delivery services before, during, and after (expected) the COVID crisis. This research aims to gain behavioral insight by exploring the differences between the four consumer types and investigating factors affecting the initial adoption and continuance intention of using delivery services. The descriptive analysis revealed that there are clear differences not only between the four types of consumers but also between the four product types (i.e., grocery, food, home goods, and other packages) considered in the survey. The models found that factors affecting the initial adoption and continuance intention are different from the previous studies conducted before the COVID pandemic. Implications for planning and policymaking are also discussed. Elsevier Ltd. 2021-12 2021-11-02 /pmc/articles/PMC8561076/ /pubmed/34744329 http://dx.doi.org/10.1016/j.tra.2021.10.012 Text en © 2021 Elsevier Ltd. All rights reserved. Since January 2020 Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID-19. The COVID-19 resource centre is hosted on Elsevier Connect, the company's public news and information website. Elsevier hereby grants permission to make all its COVID-19-related research that is available on the COVID-19 resource centre - including this research content - immediately available in PubMed Central and other publicly funded repositories, such as the WHO COVID database with rights for unrestricted research re-use and analyses in any form or by any means with acknowledgement of the original source. These permissions are granted for free by Elsevier for as long as the COVID-19 resource centre remains active.
spellingShingle Article
Wang, Xiaokun (Cara)
Kim, Woojung
Holguín-Veras, José
Schmid, Joshua
Adoption of delivery services in light of the COVID pandemic: Who and how long?
title Adoption of delivery services in light of the COVID pandemic: Who and how long?
title_full Adoption of delivery services in light of the COVID pandemic: Who and how long?
title_fullStr Adoption of delivery services in light of the COVID pandemic: Who and how long?
title_full_unstemmed Adoption of delivery services in light of the COVID pandemic: Who and how long?
title_short Adoption of delivery services in light of the COVID pandemic: Who and how long?
title_sort adoption of delivery services in light of the covid pandemic: who and how long?
topic Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8561076/
https://www.ncbi.nlm.nih.gov/pubmed/34744329
http://dx.doi.org/10.1016/j.tra.2021.10.012
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