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Effectiveness of message framing in changing COVID-19 vaccination intentions: Moderating role of travel desire

This research examines the effectiveness of message framing, message appeal and information content in changing respondents' COVID-19 vaccination intentions through influencing their vaccine risk perceptions. Furthermore, the moderating effect of travel desire on the relationship between vaccin...

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Detalles Bibliográficos
Autores principales: Gursoy, Dogan, Ekinci, Yuksel, Can, Ali Selcuk, Murray, Jessica C.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier Ltd. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8651509/
https://www.ncbi.nlm.nih.gov/pubmed/34898791
http://dx.doi.org/10.1016/j.tourman.2021.104468

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