Dataset on factors affecting social media use among school principals for educational leaderships

This dataset was presented to explore the relationships between predictors of an extended theory of acceptance model regarding social media use for educational leadership. Variables, namely subjective norms, supporting conditions, attitudes, perceived ease of use, perceived usefulness, and use of social media, were involved. A survey approach was the approach for the data collection (n. 257). The instrument for the survey was adapted from prior studies, validated through the face and content validity. The examination of loading values, reliability, convergent validity, and discriminant validity was conducted for the measurement model. The dataset of the current study benefits educational stakeholders to issue policy regarding technology use like social media in education, school principals to explore social media use for educational leadership, and future academicians to use the valid and reliable items of the instrument.