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Salesperson Self-Regulated Learning and Online Customers’ Patronage: An Ambidexterity Perspective

Although the roles of exploratory and exploitative learning as alternative sales skills have been documented, there is not yet a clear consensus, and empirical evidence in the online sales context is lacking. In addition, existing studies have tended to examine the two activities in parallel, withou...

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Detalles Bibliográficos
Autores principales: Han, Bing, Fan, Hua
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8671139/
https://www.ncbi.nlm.nih.gov/pubmed/34925196
http://dx.doi.org/10.3389/fpsyg.2021.795899

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