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Economics of attention: The gender-based bing communication study on depression

This study examines the impact of personalized gender-based communication to encourage the screening of depression and seeking out mental health care consultation. An internet search engine advertisement was deployed on Bing, Microsoft during the COVID-19 pandemic lockdowns in the Provence–Alpes–Côt...

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Detalles Bibliográficos
Autores principales:	Hswen, Yulin, Ulrich, Nguemdjo, Elad, Yom-Tom, Bruno, Ventelou
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Elsevier 2021
Materias:	Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8715372/ https://www.ncbi.nlm.nih.gov/pubmed/35005183 http://dx.doi.org/10.1016/j.ssmph.2021.100993

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