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Participant Engagement and Reactance to a Short, Animated Video About Added Sugars: Web-based Randomized Controlled Trial

BACKGROUND: Short, animated story-based (SAS) videos are a novel and promising strategy for promoting health behaviors. To gain traction as an effective health communication tool, SAS videos must demonstrate their potential to engage a diverse and global audience. In this study, we evaluate engageme...

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Detalles Bibliográficos
Autores principales: Favaretti, Caterina, Vandormael, Alain, Hachaturyan, Violetta, Greuel, Merlin, Gates, Jennifer, Bärnighausen, Till, Adam, Maya
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8822418/
https://www.ncbi.nlm.nih.gov/pubmed/35072639
http://dx.doi.org/10.2196/29669

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