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The Intolerance of Uncertainty and “Untact” Buying Behavior: The Mediating Role of the Perceived Risk of COVID-19 Variants and Protection Motivation

Draw on the protection motivation theory, this study investigated the impacts of intolerance of uncertainty on “untact” buying behavior, and examined the sequential mediating role of the perceived risk of COVID-19 variants and protection motivation. A total of 1,564 (M(age) = 20.75, SD = 1.92) young...

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Detalles Bibliográficos
Autores principales: Zhao, Shunying, Ye, Baojuan, Wang, Weisha, Zeng, Yadi
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8842793/
https://www.ncbi.nlm.nih.gov/pubmed/35173661
http://dx.doi.org/10.3389/fpsyg.2022.807331