Why Do We “Like” on WeChat Moments: The Effects of Personality Traits and Content Characteristics

To probe the motivational roles of hedonic gratification and social gratification in giving “Like” feedback on social media, we developed a set of novel pictures to simulate WeChat Moments. We subsequently examined how the personality trait of extraversion and stimulus content characteristics (e.g.,...

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Detalles Bibliográficos
Autores principales: Zheng, Chun, Song, Xingyu, Li, Jieyun, Chen, Yijiang, Dong, Tingyue, Yang, Sha
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8910826/
https://www.ncbi.nlm.nih.gov/pubmed/35282194
http://dx.doi.org/10.3389/fpsyg.2022.772547

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8910826/
https://www.ncbi.nlm.nih.gov/pubmed/35282194
http://dx.doi.org/10.3389/fpsyg.2022.772547

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