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How Do Comeback Korean Pop Performers Acquire Audience Empathetic Attachment and Sustained Loyalty? Parasocial Interactions Through Live Stream Shows
Live stream platforms have transformed the production and consumption of music, allowing KPop music to expand globally. Successful KPop idols are contrasted with large numbers of retired KPop performers, some of whom live in undesirable conditions. Drawing on the attachment theory, loyalty theory, a...
Autores principales: | Ma, Zhuang, Song, Linpei, Zhou, Jue, Chong, Woonkian, Xiong, Wantong |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8996109/ https://www.ncbi.nlm.nih.gov/pubmed/35418924 http://dx.doi.org/10.3389/fpsyg.2022.865698 |
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