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Sharing Channel Strategy With Customers’ Collaborative Consumption Behaviors

Associated with the sharing economy, collaborative consumption behaviors often take place among customers. Different from the traditional consumption that customers purchase the product and own it, in the sharing economy, customers can access the product only for a particular period and the ownershi...

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Detalles Bibliográficos
Autores principales: Dong, Shaozeng, Luan, Mingqiao, Chen, Lingming, Ali, Zulqurnain
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8996143/
https://www.ncbi.nlm.nih.gov/pubmed/35418899
http://dx.doi.org/10.3389/fpsyg.2022.792704