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Activating beyond Informing: Action-Oriented Utilization of WeChat by Chinese Environmental NGOs
Social media has generated new opportunities for non-governmental organizations (NGOs) to inform and educate publics, and more powerfully, it enables NGOs to mobilize people to act. To enhance understanding how social media functions to serve action-oriented communication for organizations, we focus...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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MDPI
2022
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8997450/ https://www.ncbi.nlm.nih.gov/pubmed/35409457 http://dx.doi.org/10.3390/ijerph19073776 |