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Nucleation increases the visual appeal of lager but does not alter overall likeability or drinking rate
BACKGROUND: Glassware can be an effective vehicle to recruit customers, revive brands, build profits and increase alcohol consumption by capitalising on the immediacy of glassware to the point of consumption. The design of glassware can also contribute to harm reduction by slowing and reducing consu...
| Autores principales: | , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
BioMed Central
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9022288/ https://www.ncbi.nlm.nih.gov/pubmed/35443716 http://dx.doi.org/10.1186/s12954-022-00618-4 |