Evaluation of YouTube Videos as a Source of Information About Oral Self-examination to Detect Oral Cancer and Precancerous Lesions

OBJECTIVES: The aim of this study was to investigate quality, reliability, and comprehensiveness of YouTube videos about oral self-examination to detect oral cancer and precancerous lesions and to assess whether the source, duration, quality, reliability, and/or comprehensiveness of videos influence their visibility and popularity. MATERIALS AND METHODS: Videos on YouTube were searched using eight keywords similar to oral self-examination. The first 100 videos for each search term were included. Strict inclusion and exclusion criteria were adhered to, and videos were assessed for quality, reliability, and comprehensiveness. Upload date, views, likes, dislikes, duration, and source of the videos were noted. Viewing rate and interaction index were calculated for each video. RESULTS: A total of 800 videos were analyzed, 24 of which met the inclusion criteria. Majority of videos (87%) were uploaded by the healthcare group. The visibility, quality, reliability, and comprehensiveness were higher in videos uploaded by the healthcare group when compared with the non-healthcare group, but not at a level of statistical significance. The mean interaction index score of the non-healthcare group was found to be higher than the healthcare group, with statistically significant difference. Duration of videos showed an impact on the comprehensiveness of the videos. CONCLUSION: There are relatively few videos on oral self-examination on YouTube, and most do not have satisfactory quality, reliability, and comprehensiveness. There is a potential to increase public awareness about oral self-examination by utilizing this tool. Videos with complete and accurate information regarding oral self-examination must be uploaded to YouTube, which is currently an important source of information for the general public.