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Consumer acceptance of fungus-resistant grape wines: Evidence from Italy, the UK, and the USA

While there is evidence of consumers’ interest in wine sustainability, acceptance of innovations in wine production is not guaranteed. The current study addresses this issue by analyzing consumers’ acceptance of fungus-resistant grape (FRG) wines, a sustainable innovation that can substantially redu...

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Detalles Bibliográficos
Autores principales: Vecchio, Riccardo, Pomarici, Eugenio, Giampietri, Elisa, Borrello, Massimiliano
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9045640/
https://www.ncbi.nlm.nih.gov/pubmed/35476798
http://dx.doi.org/10.1371/journal.pone.0267198

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