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Privacy Concerns and Information Sharing: The Perspective of the U-Shaped Curve

Privacy concerns are a key predictor of information sharing, yet some critical issues remain unclear. Based on social capital theory, this study argues that the relationship between privacy concerns and information sharing is a U-shaped curve. Users with privacy concerns would not share their privat...

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Detalles Bibliográficos
Autores principales: Hsu, Chien-Lung, Liao, Yi-Chuan, Lee, Ching-Wen, Chan, Lin Kun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9128837/
https://www.ncbi.nlm.nih.gov/pubmed/35619791
http://dx.doi.org/10.3389/fpsyg.2022.771278
Descripción
Sumario:Privacy concerns are a key predictor of information sharing, yet some critical issues remain unclear. Based on social capital theory, this study argues that the relationship between privacy concerns and information sharing is a U-shaped curve. Users with privacy concerns would not share their private information; however, such users would eventually share their information as long as they trust the website and its members. Furthermore, this study provides a contingency perspective, suggesting that the curvilinear relationship between privacy concerns and information sharing varies with the system evaluation perception and personal motivation levels. The results show that at a high level of system evaluation, the relationship between privacy concerns squared and information sharing is non-significant. In contrast, at a low level of system evaluation, there is a U-shaped relationship between privacy concerns and information sharing. Regarding motivation, the results were congruent with our expectations.