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Value Assessment of Airport Billboards Based on Passenger Big Data

As an important element of the airport ecosystem, airport billboards are playing a crucial role in publicizing the city image and facilitating humanistic airport construction. At the same time, airport billboards have great commercial value and is a popular channel for enterprises to prompt their pr...

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Detalles Bibliográficos
Autores principales: Mu, Jianliang, Cai, Xinyue, Xiao, Yongbo
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer Berlin Heidelberg 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9188640/
https://www.ncbi.nlm.nih.gov/pubmed/35729874
http://dx.doi.org/10.1007/s11518-022-5526-8