Cargando…

A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms

In recent years, the application of various recommendation algorithms on over-the-top (OTT) platforms such as Amazon Prime and Netflix has been explored, but the existing recommendation systems are less effective because either they fail to take an advantage of exploiting the inherent user relations...

Descripción completa

Detalles Bibliográficos
Autores principales: Khalique, Aqeel, Rahmani, Mohammad Khalid Imam, Saquib, Mohd, Hussain, Imran, Muzaffar, Abdul Wahab, Ahad, Mohd. Abdul, Nafis, Md Tabrez, Ahmad, Mohd Wazih
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Hindawi 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9262467/
https://www.ncbi.nlm.nih.gov/pubmed/35814586
http://dx.doi.org/10.1155/2022/9576468
_version_ 1784742501606752256
author Khalique, Aqeel
Rahmani, Mohammad Khalid Imam
Saquib, Mohd
Hussain, Imran
Muzaffar, Abdul Wahab
Ahad, Mohd. Abdul
Nafis, Md Tabrez
Ahmad, Mohd Wazih
author_facet Khalique, Aqeel
Rahmani, Mohammad Khalid Imam
Saquib, Mohd
Hussain, Imran
Muzaffar, Abdul Wahab
Ahad, Mohd. Abdul
Nafis, Md Tabrez
Ahmad, Mohd Wazih
author_sort Khalique, Aqeel
collection PubMed
description In recent years, the application of various recommendation algorithms on over-the-top (OTT) platforms such as Amazon Prime and Netflix has been explored, but the existing recommendation systems are less effective because either they fail to take an advantage of exploiting the inherent user relationship or they are not capable of precisely defining the user relationship. On such platforms, users generally express their preferences for movies and TV shows and also give ratings to them. For a recommendation system to be effective, it is important to establish an accurate and precise relationship between the users. Hence, there is a scope of research for effective recommendation systems that can define a relationship between users and then use the relationship to enhance the user experiences. In this research article, we have presented a hybrid recommendation system that determines the degree of friendship among the viewers based on mutual liking and recommendations on OTT platforms. The proposed enhanced model is an effective recommendation model for determining the degree of friendship among viewers with improved user experience.
format Online
Article
Text
id pubmed-9262467
institution National Center for Biotechnology Information
language English
publishDate 2022
publisher Hindawi
record_format MEDLINE/PubMed
spelling pubmed-92624672022-07-08 A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms Khalique, Aqeel Rahmani, Mohammad Khalid Imam Saquib, Mohd Hussain, Imran Muzaffar, Abdul Wahab Ahad, Mohd. Abdul Nafis, Md Tabrez Ahmad, Mohd Wazih Comput Intell Neurosci Research Article In recent years, the application of various recommendation algorithms on over-the-top (OTT) platforms such as Amazon Prime and Netflix has been explored, but the existing recommendation systems are less effective because either they fail to take an advantage of exploiting the inherent user relationship or they are not capable of precisely defining the user relationship. On such platforms, users generally express their preferences for movies and TV shows and also give ratings to them. For a recommendation system to be effective, it is important to establish an accurate and precise relationship between the users. Hence, there is a scope of research for effective recommendation systems that can define a relationship between users and then use the relationship to enhance the user experiences. In this research article, we have presented a hybrid recommendation system that determines the degree of friendship among the viewers based on mutual liking and recommendations on OTT platforms. The proposed enhanced model is an effective recommendation model for determining the degree of friendship among viewers with improved user experience. Hindawi 2022-06-30 /pmc/articles/PMC9262467/ /pubmed/35814586 http://dx.doi.org/10.1155/2022/9576468 Text en Copyright © 2022 Aqeel Khalique et al. https://creativecommons.org/licenses/by/4.0/This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
spellingShingle Research Article
Khalique, Aqeel
Rahmani, Mohammad Khalid Imam
Saquib, Mohd
Hussain, Imran
Muzaffar, Abdul Wahab
Ahad, Mohd. Abdul
Nafis, Md Tabrez
Ahmad, Mohd Wazih
A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms
title A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms
title_full A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms
title_fullStr A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms
title_full_unstemmed A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms
title_short A Deterministic Model for Determining Degree of Friendship Based on Mutual Likings and Recommendations on OTT Platforms
title_sort deterministic model for determining degree of friendship based on mutual likings and recommendations on ott platforms
topic Research Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9262467/
https://www.ncbi.nlm.nih.gov/pubmed/35814586
http://dx.doi.org/10.1155/2022/9576468
work_keys_str_mv AT khaliqueaqeel adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT rahmanimohammadkhalidimam adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT saquibmohd adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT hussainimran adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT muzaffarabdulwahab adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT ahadmohdabdul adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT nafismdtabrez adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT ahmadmohdwazih adeterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT khaliqueaqeel deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT rahmanimohammadkhalidimam deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT saquibmohd deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT hussainimran deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT muzaffarabdulwahab deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT ahadmohdabdul deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT nafismdtabrez deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms
AT ahmadmohdwazih deterministicmodelfordeterminingdegreeoffriendshipbasedonmutuallikingsandrecommendationsonottplatforms