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Information loss and bias in likert survey responses
Likert response surveys are widely applied in marketing, public opinion polls, epidemiological and economic disciplines. Theoretically, Likert mapping from real-world beliefs could lose significant amounts of information, as they are discrete categorical metrics. Similarly, the subjective nature of...
Autor principal: | Westland, J. Christopher |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9333316/ https://www.ncbi.nlm.nih.gov/pubmed/35901102 http://dx.doi.org/10.1371/journal.pone.0271949 |
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