The dissemination effect of human-computer interactive advertising news—Using the theory of media audience and emotion management

The development and application of network media has seriously impacted the social information dissemination environment dominated by traditional media. To break the dissemination barriers encountered by traditional media, this work probes into the dissemination effect of human-computer interactive...

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Detalles Bibliográficos
Autores principales: Xu, Zhu, Zhang, Chuanbin
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9372406/
https://www.ncbi.nlm.nih.gov/pubmed/35967684
http://dx.doi.org/10.3389/fpsyg.2022.959732

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9372406/
https://www.ncbi.nlm.nih.gov/pubmed/35967684
http://dx.doi.org/10.3389/fpsyg.2022.959732

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