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Oral nicotine marketing claims in direct-mail advertising

BACKGROUND: Little is known regarding how oral nicotine products (eg, nicotine pouches, lozenges) are marketed to consumers, including whether potential implicit reduced harm claims are used. In the current study, we explored the marketing claims present in a sample of direct-mail oral nicotine adve...

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Detalles Bibliográficos
Autores principales:	Czaplicki, Lauren, Patel, Minal, Rahman, Basmah, Yoon, Stephanie, Schillo, Barbara, Rose, Shyanika W
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	BMJ Publishing Group 2022
Materias:	Brief Report
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9411885/ https://www.ncbi.nlm.nih.gov/pubmed/33958422 http://dx.doi.org/10.1136/tobaccocontrol-2020-056446

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