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Investigating male gamers' behavioral intention to play PUBG: Insights from playful-consumption experiences

This research investigates the factors that affect male gamers' behavioral intention to play PlayerUnknown's Battlegrounds (PUBG), which is one of the most widely played online games of today's era. We examine the factors through the lens of the hedonic consumption model (i.e., playfu...

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Detalles Bibliográficos
Autores principales: Rehman, Umair, Shah, Muhammad Umair, Abbasi, Amir Zaib, Hlavacs, Helmut, Iftikhar, Rameen
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9435314/
https://www.ncbi.nlm.nih.gov/pubmed/36059783
http://dx.doi.org/10.3389/fpsyg.2022.909875

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