Ziele und Gestaltung digitaler Plattformen für Produktionsnetzwerke

Interorganizational collaboration in production networks can counteract challenges posed by high market dynamics, increasingly demanding customer requirements and rising cost pressure. In addition to the vertical shift of capacities towards suitable suppliers, manufacturing capacities can also be traded through horizontal cooperation between manufacturing companies. Following the concept of the sharing economy, digital platforms offer a suitable infrastructure for connecting and coordinating the market actors in a production network. This enables manufacturing companies to flexibly counteract production downtimes and to utilize unused machine capacity. An essential requirement for the success of such digital platforms for production networks is the specification of goals, which have so far been insufficiently investigated in literature and are not specific to this type of platform. In this paper, we develop a comprehensive conceptual goal model for this specific type of platform. Specific goals of digital platforms for production networks include, in addition to economic or technical goals, production-related market service goals such as ensuring production flexibility. Based on this, we demonstrate how the design of the described platforms has an impact on the achievement of certain goals and how special mechanisms contribute to the achievement of goals.