Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform

People have increasingly engaged in medical tourism to find effective medical treatments but more economical overseas. These travellers use the service of online Medical Tourism Facilitators (MTFs) in choosing and arranging medical trips. However, the Covid-19 pandemic and the ban on international t...

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Autores principales: Thananusak, Trin, Zhu, Ruilin, Punnakitikashem, Prattana
Formato: Online Artículo Texto
Lenguaje:English
Publicado: The Author(s). Published by Elsevier B.V. 2022
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9464300/
https://www.ncbi.nlm.nih.gov/pubmed/36120409
http://dx.doi.org/10.1016/j.procs.2022.08.033
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author Thananusak, Trin
Zhu, Ruilin
Punnakitikashem, Prattana
author_facet Thananusak, Trin
Zhu, Ruilin
Punnakitikashem, Prattana
author_sort Thananusak, Trin
collection PubMed
description People have increasingly engaged in medical tourism to find effective medical treatments but more economical overseas. These travellers use the service of online Medical Tourism Facilitators (MTFs) in choosing and arranging medical trips. However, the Covid-19 pandemic and the ban on international travelling disrupted travel and thus seriously affected the tourism businesses, including MTFs. Businesses need to be resilient and pivot their business models to survive and bounce back from the crisis. However, it is less clear how MTFs navigate this Covid-19 pandemic. This paper adopts a case study to explain how an online MTF platform (Dental Departures) responds to the opportunities and challenges and examines how it pivots business models.
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spelling pubmed-94643002022-09-12 Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform Thananusak, Trin Zhu, Ruilin Punnakitikashem, Prattana Procedia Comput Sci Article People have increasingly engaged in medical tourism to find effective medical treatments but more economical overseas. These travellers use the service of online Medical Tourism Facilitators (MTFs) in choosing and arranging medical trips. However, the Covid-19 pandemic and the ban on international travelling disrupted travel and thus seriously affected the tourism businesses, including MTFs. Businesses need to be resilient and pivot their business models to survive and bounce back from the crisis. However, it is less clear how MTFs navigate this Covid-19 pandemic. This paper adopts a case study to explain how an online MTF platform (Dental Departures) responds to the opportunities and challenges and examines how it pivots business models. The Author(s). Published by Elsevier B.V. 2022 2022-09-10 /pmc/articles/PMC9464300/ /pubmed/36120409 http://dx.doi.org/10.1016/j.procs.2022.08.033 Text en © 2022 The Author(s). Published by Elsevier B.V. Since January 2020 Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID-19. The COVID-19 resource centre is hosted on Elsevier Connect, the company's public news and information website. Elsevier hereby grants permission to make all its COVID-19-related research that is available on the COVID-19 resource centre - including this research content - immediately available in PubMed Central and other publicly funded repositories, such as the WHO COVID database with rights for unrestricted research re-use and analyses in any form or by any means with acknowledgement of the original source. These permissions are granted for free by Elsevier for as long as the COVID-19 resource centre remains active.
spellingShingle Article
Thananusak, Trin
Zhu, Ruilin
Punnakitikashem, Prattana
Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform
title Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform
title_full Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform
title_fullStr Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform
title_full_unstemmed Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform
title_short Bouncing from the Covid-19 Pandemic: Response of an Online Medical Tourism Facilitator Platform
title_sort bouncing from the covid-19 pandemic: response of an online medical tourism facilitator platform
topic Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9464300/
https://www.ncbi.nlm.nih.gov/pubmed/36120409
http://dx.doi.org/10.1016/j.procs.2022.08.033
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