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Push and pull factors associated with the consumption of women’s professional basketball games: A canonical correlation analysis
The purpose of this study was to empirically investigate the interrelationships between push and pull factors associated with the consumption of women’s professional basketball games. Multiple factors pertaining to sport consumers’ internal needs, identified as “push” factors, contain various intang...
Autores principales: | Min, Sophia D., Zhang, James J., Byon, Kevin K. |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9485726/ https://www.ncbi.nlm.nih.gov/pubmed/36148099 http://dx.doi.org/10.3389/fpsyg.2022.806305 |
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