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The Negative Effect of Low Belonging on Consumer Responses to Sustainable Products
Sustainable products are engineered to reduce environmental, ecological, and human costs of consumption. Not all consumers value sustainable products, however, and this poses negative societal implications. Using self-expansion theory as a guide, we explore how an individual’s general sense of belon...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Springer Netherlands
2022
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9513306/ https://www.ncbi.nlm.nih.gov/pubmed/36187727 http://dx.doi.org/10.1007/s10551-022-05257-0 |