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#Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok

OBJECTIVES: TikTok is a social media platform that has gained popularity and become a powerful engine to disseminate public health and medical information. To date, no study has characterized the qualities of popular TikTok videos related to neurosurgery, or assessed biases in the content of these v...

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Autores principales: McBriar, Joshua D., Mishra, Akash, Shah, Harshal A., Boockvar, John A., Langer, David J., D'Amico, Randy S.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9529591/
https://www.ncbi.nlm.nih.gov/pubmed/36204176
http://dx.doi.org/10.1016/j.wnsx.2022.100137
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author McBriar, Joshua D.
Mishra, Akash
Shah, Harshal A.
Boockvar, John A.
Langer, David J.
D'Amico, Randy S.
author_facet McBriar, Joshua D.
Mishra, Akash
Shah, Harshal A.
Boockvar, John A.
Langer, David J.
D'Amico, Randy S.
author_sort McBriar, Joshua D.
collection PubMed
description OBJECTIVES: TikTok is a social media platform that has gained popularity and become a powerful engine to disseminate public health and medical information. To date, no study has characterized the qualities of popular TikTok videos related to neurosurgery, or assessed biases in the content of these videos. METHODS: The TikTok web browser application was queried using “#neurosurgery” to identify neurosurgery-related videos. The top 100 videos meeting inclusion criteria were analyzed and video characteristics determined. Bias was assessed by the DISCERN scoring system using 3 independent reviewers. A Kruskal–Wallis H test was used to correlate video popularity with video characteristics and to correlate bias with creator and video type. RESULTS: The 100 videos evaluated totaled 8.8 million likes, 104,718 comments, and 100,856 shares. The oldest video was posted February 2020 and the most recent March 2022. Videos were most commonly entertaining (n = 64, 64%), and educational (n = 46, 46%). Video popularity was associated with videos that aimed to entertain, and least associated with videos depicting neurosurgery lifestyle. Low DISCERN scores, indicating more biased content, were seen across the neurosurgical content with the entertaining video category demonstrating the highest bias. CONCLUSIONS: Neurosurgical content on TikTok contains a high degree of bias across all creator and video types. Entertaining videos are associated with the highest numbers of likes but also the greatest bias. These data may be used to guide institutions and neurosurgeons to grow interest in the field of neurosurgery and disseminate unbiased information while expanding their social media presence.
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spelling pubmed-95295912022-10-05 #Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok McBriar, Joshua D. Mishra, Akash Shah, Harshal A. Boockvar, John A. Langer, David J. D'Amico, Randy S. World Neurosurg X Literature Review OBJECTIVES: TikTok is a social media platform that has gained popularity and become a powerful engine to disseminate public health and medical information. To date, no study has characterized the qualities of popular TikTok videos related to neurosurgery, or assessed biases in the content of these videos. METHODS: The TikTok web browser application was queried using “#neurosurgery” to identify neurosurgery-related videos. The top 100 videos meeting inclusion criteria were analyzed and video characteristics determined. Bias was assessed by the DISCERN scoring system using 3 independent reviewers. A Kruskal–Wallis H test was used to correlate video popularity with video characteristics and to correlate bias with creator and video type. RESULTS: The 100 videos evaluated totaled 8.8 million likes, 104,718 comments, and 100,856 shares. The oldest video was posted February 2020 and the most recent March 2022. Videos were most commonly entertaining (n = 64, 64%), and educational (n = 46, 46%). Video popularity was associated with videos that aimed to entertain, and least associated with videos depicting neurosurgery lifestyle. Low DISCERN scores, indicating more biased content, were seen across the neurosurgical content with the entertaining video category demonstrating the highest bias. CONCLUSIONS: Neurosurgical content on TikTok contains a high degree of bias across all creator and video types. Entertaining videos are associated with the highest numbers of likes but also the greatest bias. These data may be used to guide institutions and neurosurgeons to grow interest in the field of neurosurgery and disseminate unbiased information while expanding their social media presence. Elsevier 2022-09-09 /pmc/articles/PMC9529591/ /pubmed/36204176 http://dx.doi.org/10.1016/j.wnsx.2022.100137 Text en © 2022 The Author(s) https://creativecommons.org/licenses/by-nc-nd/4.0/This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).
spellingShingle Literature Review
McBriar, Joshua D.
Mishra, Akash
Shah, Harshal A.
Boockvar, John A.
Langer, David J.
D'Amico, Randy S.
#Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok
title #Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok
title_full #Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok
title_fullStr #Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok
title_full_unstemmed #Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok
title_short #Neurosurgery: A Cross-Sectional Analysis of Neurosurgical Content on TikTok
title_sort #neurosurgery: a cross-sectional analysis of neurosurgical content on tiktok
topic Literature Review
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9529591/
https://www.ncbi.nlm.nih.gov/pubmed/36204176
http://dx.doi.org/10.1016/j.wnsx.2022.100137
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