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How do firms create business value and dynamic capabilities by leveraging big data analytics management capability?
Despite researchers having averred that big data analytics (BDA) transforms firms' ways of doing business, knowledge about operationalizing these technologies in organizations to achieve strategic objectives is lacking. Moreover, organizations' great appetite for big data and limited empir...
Autores principales: | , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer US
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9569419/ https://www.ncbi.nlm.nih.gov/pubmed/36267115 http://dx.doi.org/10.1007/s10799-022-00380-w |