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How do firms create business value and dynamic capabilities by leveraging big data analytics management capability?

Despite researchers having averred that big data analytics (BDA) transforms firms' ways of doing business, knowledge about operationalizing these technologies in organizations to achieve strategic objectives is lacking. Moreover, organizations' great appetite for big data and limited empir...

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Detalles Bibliográficos
Autores principales: Gao, Jingmei, Sarwar, Zahid
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer US 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9569419/
https://www.ncbi.nlm.nih.gov/pubmed/36267115
http://dx.doi.org/10.1007/s10799-022-00380-w

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