Attitudes towards the ‘Shisha No Thanks’ campaign video: Content analysis of Facebook comments

INTRODUCTION: While social media are commonly used in public health campaigns, there is a gap in our understanding of what happens after the campaign is seen by the target audience. This study aims to understand how the Shisha No Thanks campaign video was received by the Facebook audience by analyzi...

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Detalles Bibliográficos
Autores principales: Chan, Lilian, Harris-Roxas, Ben, Freeman, Becky, MacKenzie, Ross, Woodland, Lisa, O’Hara, Blythe J.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: European Publishing on behalf of the International Society for the Prevention of Tobacco Induced Diseases (ISPTID) 2022
Materias:
Research Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9578129/
https://www.ncbi.nlm.nih.gov/pubmed/36330277
http://dx.doi.org/10.18332/tid/153543

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