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When Love Takes Over: Boosting Love Towards Airbnb Brand

The COVID-19 epidemic affected all industries, but the hospitality sector was hardest hit as governments used social distancing to prevent outbreaks. Based on the insights of relationship theory, before social distancing became an essential behaviour spread globally, this study attempts to understan...

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Detalles Bibliográficos
Autores principales: Foroudi, Pantea, Palazzo, Maria, Sabina, Karanikosova
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Palgrave Macmillan UK 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9580436/
http://dx.doi.org/10.1057/s41299-022-00153-9

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