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Comparative study on consumers’ choice behaviors in selecting pork in rational and irrational scenarios
To better understand the purchasing decision-making process of humane pork, and examine the internal relationship between consumers’ preferences in rational consumption and irrational decoy scenarios, 405 consumers in Wuxi City, Jiangsu Province, and China were surveyed. Attributes were set for bree...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9592719/ https://www.ncbi.nlm.nih.gov/pubmed/36304864 http://dx.doi.org/10.3389/fpsyg.2022.1016933 |