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A practical guide to implementing a successful social media recruitment strategy: lessons from the Eczema Monitoring Online trial
BACKGROUND: Participant recruitment into clinical trials remains challenging. The global increase in the number of social media users has accelerated the use of social media as a modality of recruitment, particularly during the COVID-19 pandemic when traditional recruitment methods were reduced. How...
Autores principales: | Baker, Arabella, Mitchell, Eleanor J., Thomas, Kim S. |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
BioMed Central
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9612595/ https://www.ncbi.nlm.nih.gov/pubmed/36303217 http://dx.doi.org/10.1186/s13063-022-06839-z |
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